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		<title>SEO on Emet CMS</title>
		<link>https://docs.emetcms.com/seo/</link>
		<description>Recent content in SEO on Emet CMS</description>
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			<copyright>Documentation site content for Emet CMS. Theme based on [Hugo Book](https://github.com/alex-shpak/hugo-book) by [Alex Shpak](https://github.com/alex-shpak).
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				<title>Rules</title>
				<link>https://docs.emetcms.com/seo/rules/</link>
				<pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
				<guid>https://docs.emetcms.com/seo/rules/</guid>
				<description>&lt;p&gt;The SEO panel runs 26 rules. This page lists each one with what it checks, where the thresholds sit and how much it&amp;rsquo;s worth. The thresholds are hard-coded; the only things you can change are whether a rule runs and how much it weighs.&lt;/p&gt;&#xA;&lt;p&gt;Rules come in two flavours. Most are pass or fail: you get the full weight or nothing. A few are graduated, awarding a percentage of the weight depending on how close you are, and those are marked below. A rule that can&amp;rsquo;t be evaluated at all (no images for the alt-text rule, no sentences for readability) drops out of the score rather than counting against you.&lt;/p&gt;</description>
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				<title>Social previews</title>
				<link>https://docs.emetcms.com/seo/social-previews/</link>
				<pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
				<guid>https://docs.emetcms.com/seo/social-previews/</guid>
				<description>&lt;p&gt;When someone pastes a link to your post into LinkedIn or a group chat, the platform fetches the page and builds a card from its Open Graph tags: title, description, image. You usually find out what that card looks like after you&amp;rsquo;ve shared it, which is the wrong way round. The &lt;strong&gt;Social Preview&lt;/strong&gt; section of the SEO panel shows you the card before you publish.&lt;/p&gt;&#xA;&lt;h2 id=&#34;what-you-see&#34;&gt;What you see&lt;a class=&#34;anchor&#34; href=&#34;#what-you-see&#34;&gt;#&lt;/a&gt;&lt;/h2&gt;&#xA;&lt;p&gt;Expand &lt;strong&gt;Social Preview&lt;/strong&gt; in the SEO tab and you get a tab strip for &lt;strong&gt;LinkedIn&lt;/strong&gt;, &lt;strong&gt;X/Twitter&lt;/strong&gt; and &lt;strong&gt;Facebook&lt;/strong&gt;, a mock-up of the card, and character counters underneath. The mock-ups follow each platform&amp;rsquo;s current layout:&lt;/p&gt;</description>
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